MILANO PREMIER PADEL P1

An overwhelming success, with over 27,000 spectators attending the Allianz Cloud during the week of 5-11 December 2022.

The Milan Premier Padel P1 will be remembered as a record event in Italy. NSA Group, as part of a multi-year agreement with Padel Pro SSD, promoter of the tournament, conceived and realized the event’s operations, set-ups, communication, national and international media relations, also taking care of the commercial aspects.

Under the auspices of the International Padel Federation, Sport e Salute SpA and the Italian Tennis and Padel Federation, NSA Group took care of the reception of the athletes and every aspect of the technical direction of the tournament for the promoter.

Milan Premier Padel P1 was broadcast live worldwide in more than 180 territories on the likes of ESPN (South America, Central America, Mexico and the Caribbean), Sky Sports (Italy, UK, Ireland, Germany, Austria, Switzerland), beIN SPORTS (MENA, South East Asia, Australia, New Zealand, Turkey), Viaplay (Sweden, Denmark, Norway, Finland, Iceland, Estonia, Latvia, Lithuania, Poland and the Netherlands), Charlton TV (Israel), SuperSport (sub-Saharan Africa), Canal+ (France and other global territories) and many others. The live and streaming TV audience worldwide exceeds 4.8 million.

What we did:

  • SPORT MARKETING
  • EVENT PRODUCTION
  • SALES
  • BRAND EXPERIENCE
  • SET UP
  • ORGANIZATION & MANAGEMENT 
  • ACCOUNTING
  • PLAYERS DESK
  • ACCOMODATION
  • COMMERCIAL AREA
  • HOSPITALITY
  • TICKETING
UEFA EURO 2020
PREMIER PADEL